publicity stunts we fell for
Nintendo

When The Kirby Truck Rolled Up To Kotaku…

We got a visit from the Kirby ice cream truck today, part of Nintendo’s promotional push for September 19′s Kirby Mass Attack, which just might be the last Nintendo-backed DS game. Maybe.

August 29, 2011
PC

XCOM Has The Freakiest Display At PAX Prime 2011

This XCOM display, which features no real human beings, is a head-turner here at the Penny Arcade Expo in Seattle.

May 27, 2011
PC

Which E3 Game Involves This Plastic Doll Head?

This doll head arrived in the mail today. Sender’s name on the box that contained it is Rebecca Jorden.

April 20, 2011
In Real Life

Which Kardashian Sister Is The Hotter Video Game Character

When I think of the Kardashian sisters, I don’t think of things that make sense. I think of a world of people who are famous for being famous, who get a reality show by accomplishing the feat of being a Kardashian.

October 29, 2010
In Real Life

The Biggest Sports Stars In The World Shill For Video Games

LA Lakers star Kobe Bryant shows up to a game Tuesday in the Call of Duty: Black Ops Jeep. Below, LA Galaxy star (not for long) played EA Sports Active 2.0. Only in LA Only if the game companies pay them?

September 11, 2010
News

Here Is The Halo: Reach Briefcase Edition

We got Halo: Reach today in a silver briefcase. I took it the roof for an unbriefcasing video, guest-starring the distant Empire State Building and a blimp. This is really just the standard edition plus doodads plus briefcase.

August 21, 2010
In Real Life

Snoop Blows Up Van, Then Blunders

Snoop, part-time rapper and full-time celebrity pitch man who seems to says no to nothing, agreed to blow up a van in Las Vegas to promote Mafia Wars. That’s Mafia Wars Vegas, the free game on Facebook. A couple of problems:

August 17, 2010

Sony PSP Ad Mocks Apple iPhone Gaming

Apple has taken shots at the DS and PSP. The iPhone has more games, they say. Sony fires back with this ad, basically saying, yeah, but our games are better.

August 11, 2010
In Real Life

They Held A Parade For A Video Game

There was a parade for a video game in New Orleans yesterday. For Madden NFL 11. That makes it a parade that’s also a marketing stunt. Still, we are surely in the early days of video game parades. Baby steps.

July 26, 2010
In Real Life

Meet The, Uh… Face Of Mafia II In Australia

Kotaku AU

Meet Gold Coast born Sheridyn Fisher, Playboy bunny and official ambassador for 2K’s Mafia II.

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