I managed to spend a little bit of time with Crysis 3 this week, but before EA let us go hands on with the game we were shown the above video -- a well put together four minute trailer that integrates cinematics with gameplay footage. It's a strange combination. The trailer was apparently put together by Boyz In The Hood Director John Singleton.
I liked it. Despite the pretty poor writing. It's quite refreshing to see so much gameplay footage being used in what is supposed to be this story driven piece of marketing. Generally with these things, particularly if a big name Director like Singleton is involved, a trailer like this will feature no gameplay at all -- it might even be live action. Cool to see a studio have a little more faith in the cinematic qualities of the game itself.