This isn’t some marketing survey or whatever. It’s an emotional investment in you. Yes, we’re interested in knowing you, Kotaku reader person. You probably know enough about us – more than you even want to, we’re sure. But, hey, we’d like to know about you, too.
I see a number of ways how this whole situation could harm Sony. The loss of consumer confidence could have knock on effects, particularly as Sony look to pave new ground in digital distribution. Will consumers hand over their credit card details as easily next time? Or will people forget quickly?