Had League of Legends been released in the 90s, it might have been released on a floppy disk. OK, make that a lot of floppy disks.
Remember that live-action Mario Kart commercial Mercedes put together? There are now more of them. Starring Peach and Luigi. They are bonkers.
The guys at Blur aren’t the only studio making top-shelf commercials for the video game business. The team at visual effects outfit The Mill have worked on loads of them as well, including some of this year’s best and most prominent.