real racing

What The Heck Happened To Real Racing 3?

What The Heck Happened To Real Racing 3?

It was going so well for Real Racing 3. Prime time at last year’s iPhone 5 keynote. A massive injection of events (900!), cars (45!) and visual splendour. The inspired addition of time-shifted multiplayer. Unfortunately, for developer Firemonkeys and publisher EA, the story has been all about the poorly-executed freemium…

Firemint’s New Party Play Ad Is… Interesting

Firemint’s New Party Play Ad Is… Interesting

OK, interesting is the polite way of me saying “It makes me uncomfortable”. That might have something to do with the fact that I once worked as the studio’s PR and media relations guy until September of this year. If I was still in that position, I might have thought…